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Converting Summit offers new ideas and approaches for sales and marketing
Monday 8 July 2013, Exhibitions and Events

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“Marketing – Sales and Commercialisation” was the theme of this year’s Converting Summit, which was staged on 4 and 5 July 2013 in the Elbkuppel of the Hotel Hafen Hamburg. About 80 decision makers from the converting industry listened to the presentations of the high calibre speakers.

Among these speakers were the two-times “Trainer of the year” Klaus-J. Fink, who presented new sales strategies, the success coach Dieter Lange, who put an emphasis on the personality of the sales person in conversations with the customer and Dr Ulf Pillkahn (Siemens AG), who told the participants to be more courageous in product development.

Klaus-J. Fink
Klaus-J. Fink

Klaus-J. Fink
Some of the presentations led to active debates among the converting-experts